YEREVAN, SEPTEMBER 5, NOYAN TAPAN. The Borodino Cannery of Armenia, the Good Samaritan, Shen-Concern, and Arzni Breed TTK companies became laureates of the general prize of Year's Brand second national competition. It was announced during the prize distribution solemn ceremony held on September 4 by the Master Center of International Integration Support. During the event, prizes were also given to representatives of 23 companies recording maximum sale volumes on 41 kinds of foodstuffs and mass consumption goods within one year. According to competition's organizers, 60 companies with about 100 goods had submitted bids for taking part in the competition: the number of submitted goods has increased by about 10% as compared with the previous year. The competition has been summed up on the basis of surveys held among more than 100 retail trade companies of Yerevan within one year. Arsen Ghazarian, the Chairman of the Republican Union of Employers (Manufacturers and Businessmen) of Armenia, said during the ceremony that as compared with the previous year, the number of companies submitting bids has increased two-fold. According to him, the achievements of the participants of Brand of the Year are evidence of large consumption volumes of Armenia's market, variety, purchasing power, and exactingness, which also surprises foreign investors. It was mentioned that many of competition participants are also brands fully established on neighboring countries' markets. "Our triumphal march is still ahead if we overcome region's communication problems and geopolitical complexes," the Union Chairman said adding that "by competing on the Armenian market we become tempered and stronger. And competition on our market is one of the most heated ones in the CIS territory."

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