COMMERCIALS ABOUT ARMENIA TO BE BROADCAST BY EURONEWS
CHANNEL FROM APRIL
31-01-2007 19:20:00 | Armenia | Economy
YEREVAN, JANUARY 31, NOYAN TAPAN. 250 mln drams (about 694
thousand USD) has been allocated to the tourism sector by the
2007 RA state budget, and this sum will be used to promote the
Armenian tourism in the world. The RA Deputy Minister of Trade
and Economic Development Ara Petrosian told NT correspondent
about this.
In his words, this year CNN will continue demonstrating two
commercials on Armenia. The Armenian Tourism Development Agency
(ATDA) and tour operators will again participate in
international tourism exhibitions. The deputy minister said that
it is envisaged to continue the implementation of the program
aimed at the sector's development in Tsakhkadzor.
According to Mekhak Apresian, Head of the ministry's
Tourism Department, "Euronews" television channel will start
broadcasting commercials about Armenia from April. He noted
that so far private tourism companies have not received state
financing in Armenia. "Limited resources from the state budget
are mainly used to form the image of Armenia, which is also
beneficial for the private sector of tourism industry: the state
aims to advertise Armenia and present it as an attractive
tourism place on the international market," M. Apresian said.